Who We Are

Meet Our
Leadership Team

Meet the people helping brands make the most of the moments that matter.

Meet the Senior Leadership Team

Our leadership team brings decades of experience across everything we do, from strategy and creative to design, procurement, production, fulfilment, innovation and measurement. Together, they lead our teams around the globe, so every client gets one partner from first idea to final result.

They also set the standard for how we work. Our principles of Rhythm, Resonance and Balance aren't a poster on the wall: our leaders put them into every decision, so our people and our clients see them in action.

Ambitious ideas. Accountable delivery. One team behind both.

Guilhem Boucon, Chief Executive Officer

Guilhem Boucon

Chief Executive Officer

With over 20 years at Paragon, Guilhem has been instrumental in building and growing the business before taking the helm of the Paragon Brand Services division. A firm believer in dreaming big and pushing boundaries, his ambition is clear: to make us the market leader and a true growth partner for our clients, turning bold ideas into shared success, and making an impact that truly rocks.

Alban Duchemin, Managing Director, Global

Alban Duchemin

Managing Director, Global

An agency leader with more than 20 years in marketing and brand services, Alban runs every market outside the UK and Ireland, France and Romania. He opens new territories and stays with them until they are big enough to earn a Managing Director of their own, with a local strategy to match. That map now runs from the US to the Middle East, with Saudi Arabia the latest to open (25 countries overall!). He also leads our global accounts and global procurement, and shapes our value proposition and the offers behind it. Alban scuba dives (believes he is much better than Denis), and legend has it that he plays in a band.

Mahdi Bouzoubaa, Managing Director, France & Romania

Mahdi Bouzoubaa

Managing Director, France & Romania

As a leader committed to efficiency, accountability and profitability, Mahdi draws on 20 years of experience across tech, payments, logistics and print to head up our French and Romanian operations. When asked for a fun fact, he said “nothing comes to mind”, which is no-nonsense commitment to end-to-end accountability in action.

Mitch Cornelia, Managing Director, UK & Ireland

Mitch Cornelia

Managing Director, UK & Ireland

With more than two decades of experience in marketing production, Mitch tirelessly built our highly successful lead supply proposition from the ground up. He has also jumped out of a plane at 15,000 feet and picked bananas for a living, so a UK P&L is nothing by comparison.

Marianne Descamps, Chief People and Impact Officer

Marianne Descamps

Chief People and Impact Officer

For almost four years, Marianne has been shaping Paragon’s culture, organisation and transformation, connecting people, business and data to create an environment where everyone can shape their own future and unlock their full potential. Marianne once swam in the Seine beneath the Eiffel Tower, proof that she’s always ready to dive into new challenges, especially the human ones.

Denis Caes, Chief Financial Officer

Denis Caes

Chief Financial Officer

Committed to accuracy and steadfast in the fact that details matter, Denis utilises over 20 years of international finance leadership to make sure everything we create “can be measured”. He is a qualified diver and is still waiting for Alban to concede who is better.

John Price, Growth and Innovation Director

John Price

Growth and Innovation Director

Entrepreneurial to his core and 100% dedicated to solving our clients’ problems, John utilises solution and technological innovation to lead our global growth. He has over 15 years in our sector, and is now on his second outing at Paragon, which either says something about our company or his dislike for unfinished business.

Simon Rozee, Marketing and Sales Enablement Director

Simon Rozee

Marketing and Sales Enablement Director

A credited screenwriter, Simon is driven by storytelling and creating emotional connections. With over 20 years in sales enablement and marketing, he sets best practice across marketing, bids and CRM. He once fought an octopus in St Lucia. Opinions differ on who won.

Locally led. Globally powered.

Leading together across 29 countries

Our leaders are backed by in-market teams around the world. That gives every client the strength and scale of a global group, with the local knowledge to make each idea land.

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